The global pet oral care products market value stood at 1,564.1 million USD in 2020 and is expected to record a CAGR of 6.6% in the forecast period (2021-2026

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? Sales have been spinning for pet oral care products at home, do it yourself, which was largely driven by the closure and / or restriction of veterinary clinics or professional salons that offer these services .

The market is largely driven by the high incidence of dental diseases in pets. According to the Australian and American medical associations, more than 80% of dogs develop gum disease before the age of three, compared to more than 70% of cats at the same age. Therefore, the increase in awareness of pet oral health and the increase in veterinary health expenditure are the factors driving market growth over the expected period.

In addition to the increase in awareness about pet oral health, an increase in veterinary health spending is giving a huge boost to market growth. In addition, rapid advances and product launches have led the market globally. However, the high cost of the products and the lack of proper veterinary dentistry in developing countries seem to hinder the market that has been studied worldwide.

North America is gaining significant control over the global pet oral care products market for the foreseeable future. The large number of pets and rising pet health needs of pet owners is leading to an increase in the launch of innovative products by various players present in the country.

Key market trends
High rate of dental diseases and increase in animal health consumption

The pet oral care products market is gaining huge advantage, due to the rising cost of animal health care. According to the American Pet Products Association (APPA), America has 89.7 million pet dogs and pet owners spend an average of USD 49.70 on dog dental care each year, compared to human oral health care. Information, as revealed by FEDIAF in 2018, per capita consumption of pets in Europe, was found to be above USD 271.7. The increase in the incidence of many various oral diseases has been identified as the main reason for market growth.

Periodontal disease is the most common clinical condition in cats and dogs, which is largely preventable with tooth brushing. According to the American Medical Association (AVMA), the disease can lead to major health concerns ranging from tooth loss to organ failure. According to AVMA, about 70% of cats and 80% of dogs develop some form or form of periodontal disease by the time they are 3 years old. In addition, calculus, gingivitis, gum disease, tooth decay are the common oral issues among pets. According to the American Pet Products Association (APPA), the average total expenditure of a pet industry in the United States was USD 90.5 billion in 2018, which grew to 99 billion in 2020. Thus, there was a high awareness of pet health at the time. among pet owners and an increase in the number of dental procedures are some of the other factors driving growth in the market.

North America is to dominate the Pet Oral Care Products Market

North America is maintaining its dominance in the pet oral care products market in the forecast period, due to an increase in the adoption of companion animals, and per capita animal health care spending. growing. In addition, the increase in the incidence of many various oral diseases has been identified as the main reason for market growth. According to the American Pet Products Association (APPA), America owns 89.7 million pet dogs and pet owners spend an average of 49.70 USD on dog dental care each year compared to human oral health care. On average, an American spends USD 42.24 on his annual dental care in out-of-pocket expenses, reported by the American Dental Association. In addition, the high awareness of pet health among pet owners and an increase in the number of dental procedures are some of the other factors driving the growth of the pet oral care market in North America.

Competitive Landscape
Currently the pet oral care products market has been undergoing a rapid and healthy transformation. The market is partially consolidated with very few major players, such as Ceva, Mars Incorporated, Purina Pet Care, and Vibrac, holding a much higher market share. Market players are proven to provide treatment and medicine, which can cure the wide dental diseases, and thus, to serve the pet oral care products market as well.

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