Harel Insurance will sponsor the women’s basketball league

Women’s Winner League 20-21

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Naama Shafir with the ball (director of the women's basketball leagues)

Naama Shafir with the ball (director of the women’s basketball leagues)

In preparation for International Women’s Month, today (Tuesday) the Harel Insurance and Finance Group signed an agreement to sponsor the Women’s Basketball Premier League until the end of the next 2021/2022 game season. This year, more than ever, it is very important to emphasize and encourage the advancement of women in the various sports and in the basketball industry, the most popular sport in women’s sports in Israel.

The recently signed agreement is a significant milestone for the Women’s Basketball Premier League, the most senior women’s sports league in Israel, consisting of ten teams, including about 100 players from all over the country. Under the agreement, the Harel Insurance and Finance Group will sponsor the league and its activities. Also, as part of the collaboration, Harel will hold activities with the league director ahead of and during International Women’s Month.

Yair Hamburger, Hila Kinster and Michelle Siboni (Courtesy of the Director of the Women's Basketball Super League)Yair Hamburger, Hila Kinster and Michelle Siboni (Courtesy of the Director of the Women’s Basketball Super League)

Over the years, as a worldview and as part of Harel’s activities in the field of corporate responsibility, the Harel Insurance and Finance Group works to empower and promote women in society through a common public social goal. In addition this year, she took an active part in various initiatives as part of the Day Against Violence Against Women Day which took place last November.

Harel Insurance and Finance He said: “We see paramount importance in supporting women’s sports in Israel and a great sense of pride in sponsoring the Women’s Basketball Premier League. We are excited about the fruitful cooperation.”

Hila Knister Bar DavidThe chairman of the director of the Women’s Basketball Premier League said after the signing of the agreement: “I very much appreciate the decision of the Harel Insurance and Finance Group to express confidence in the Women’s Basketball Super League, the leading sports league in Israel and to support it financially. It is a decision that reflects a social agenda for the advancement of women, and it is not for nothing that the company has chosen to declare sponsorship in International Women’s Month. “

Yair Hamburger, Hila Kinster, Michelle Siboni and Liat Sadan (courtesy of the director of the Women's Basketball Premier League)Yair Hamburger, Hila Kinster, Michelle Siboni and Liat Sadan (courtesy of the director of the Women’s Basketball Premier League)

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