Last night, most of the party leaders came for interviews in the program Meet the Press with Rina Matzliach. During the exchange of interviewees, meetings were recorded between some of the politicians in front of the camera. Kaveh Shafran, a body language expert and author of the book ‘Netanyahu’s Secrets’, explained in the video who won and why and why Netanyahu did it in his mind when he decided not to confront Lapid.
Gideon Saar vs. Naftali Bennett
“Bennett is transmitting power. He’s the initiator, demonstrating control of the situation. The hand patting Saar’s back several times is like affection, but only as if. It’s actually meant to express power. In fact, Bennett is doing a round here on Saar’s back. Patrons disguised as friendship.” . On the other hand, “Saar is forced to show affection, but he doesn’t even look at Bennett. They hate each other.”
Merav Michaeli vs. Nitzan and Horowitz
Michaeli gives a cold and submissive hand like a queen giving a hand to her subjects. There is really no friendship here. Horowitz tries to move her, so that she can sit already, but Merav will not let the man tell her where to sit. She is the one who takes the physical place. Determined movements. The Meretz chairman was forced to lay down his sensitive seats. ”
Benjamin Netanyahu vs. Yair Lapid (who was not interviewed)
“Lapid chose not to be present on screen, did not come to be interviewed at all. In the end it was perceived as weakness and anesthetized the area. It does not create momentum. For Netanyahu it was a mediocre performance but still very good that you did not confront Lapid, because a confrontation would make them look equal. And that would only strengthen Lapid because always for the weak brand. ”
The video is a test case from the digital course on body language rhetoric and charisma, ‘Netanyahu’s Secrets and World Leaders’, which teaches the leaders’ methods of appearance and influence. The body language and rhetoric course is a continuation of the best-selling “Netanyahu’s Secrets” that revealed the prime minister’s treasure trove of private documents. Kaveh Shafran is the CEO of Appear to Influence Ltd. for communications productions and training. Former IDF correspondent, commander of the Military School of Communication, instructor at the National Leadership College and expert in body language and rhetoric.