December 17, 2020 by Melita Kiely
Actor Ryan Reynolds has unveiled a new campaign to advertise juice – not Aviation American Gin – so he says, called Not a Gin Ad.
Ryan Reynolds features in Aviation’s new campaign, Not a Gin Ad
The new ad comes ahead of the digital release of The Croods: A New Age film, featuring voices from Reynolds, Nicolas Cage, Catherine Keener and Emma Stone.
The video begins with Reynolds sitting in front of a cracked fire with a bottle of Aviation American Gin, before claiming: “This isn’t really a hat, or a partnership with the best gen I have; No way.”
Following the oral commentary Reynolds explains how The Croods: A New Age it’s a “family movie” and that genre is for “mummies and daddies only”.
The actor then advertises “gin” family friendship – juice.
The clip ends with a promotion of the new film, before cutting back to Reynolds and sucking juice, and ends just as the star picks up and opens the bottle of Aviation American Gin.
Diageo Brands acquired Davos in August this year, which is owned by Reynolds-owned company Aviation American Gin.
Click on the video below to check out Aviation’s Not a Gin Ad.